About Veronika Malinni
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This story began in 2014, when a fur boutique opened in the center of Moscow. Business flourished and soon another store opened in another Russian city. Fur products were brought from Greece, Dubai and Turkey, and some of them were made in Russia. The stores differed from other stores in that each customer had an individual approach. Customers became regular and the business strategy succeeded. Thanks to the success of this approach, brand founder Veronika Malinikova created a new brand in 2019 based on the same approach to customization. The new brand included exclusive Italian leather, exotic leather for coats, jackets, and accessories. The brand’s mission continues to be to enable each customer to have unique products that creates their own special style.